The greatest assets RIU Hotels & Resorts has are its people and a philosophy based on the idea of “service with a heart”, placing customer well-being at the centre of all its activities. The company is fully con dent of the capabilities of its employees, and therefore prioritises their development and training.

RIU’s social commitment encompasses the company’s responsibility towards guests, its human team and the local community in which it operates. Discover below some of the key data that shows people as one of the main values of the company.



Since the beginning of RIU Hotels’ CSR, childhood has been the priority line of social investment. Regarding the well-being, health and education of the little ones, the company has created and collaborated in numerous projects in places where its hotels are located or in those areas where humanitarian support has been needed. In addition, the company and its team pay special attention to the protection of children to avoid sexual exploitation in tourism.

projects intended for children


Ban Uni Man pa Cria nos Muchanan

Since 2019 – Aruba

Organisation helping to feed the most vulnerable children while at school. The Trai Merdia programme provides lunch for the little ones that form part of the extracurricular programme.

80 boys and girls received their lunch every day throughout the year, except for when the school was closed due to the health crisis.


SVGA -Stichting voor Verstandelijk Gehandicapten Aruba

Motor stimulation for children

Since 2019 – Santa Cruz, Aruba

“Pasadia Bibito Pin” is one of the most important SVGA programmes, designed to develop motor skills among children with specific conditions that limit their autonomy and independence. We pay the fees for the physiotherapist responsible for carrying out the activities that stimulate their development.

More than 800 physical therapy sessions for 18 children between the age of 2 and 16 over the year.

Cape Verde

Casa Solidariedade Espargos

Since 2019 – Espargos, Cape Verde

Social centre hosting 200 children aged up to 15 years old, most of them the children of hotel employees, to help improve their situation while their parents are at work. RIU has cofinanced the remodelling of the centre with other hotel groups based in Cape Verde.

Costa Rica

Clínica Pediátrica de Artola (Artola’s Paediatric Clinic)

Since 2019 – Artola, Costa Rica

Public-private partnership that provides primary paediatric services to kids in the Guanacaste area to raise standards in the treatment of children’s health. We covered the costs for maintenance of the facilities and the medical fees due throughout the year.The clinic conducts an average of 70 consultations per month and can offer preventative care to around 5,000 children.

  • 1.765 consultations were made in 2020
  • 770 children attended in the same period (45% girls – 55% boys)
  • 53 timely diagnoses referred to specialists



Dominican Republic

Centro Educativo Segunda Milla, Ciudad De Dios

School meals

Since 2019 – Bavaro, Dominican Republic

City of God for the Nations and the Second Mile Educational Centre have a dining room to feed local male and female college students. The objective of the project is to provide lunch for the students.


  • From January to March, 1.700 lunches were served in the school dining room. When the pandemic arrived, the aid was suspended and the resources were redirected to the families most in need due to the international health crisis.
  • An average of 600 food baskets were delivered, directly benefiting more than 2.200 people in the neediest communities in Hoyo de Friusa, Monte Verde and areas around the school.


Negril Orthopaedic Clinic

Since 2009 – Negril, Jamaica

The clinic provides healthcare and corrective orthopaedic equipment for children with orthopaedic injuries or deformities that reduce their mobility. We sponsor the lease payments and maintenance of the clinic and host volunteer doctors from Canada and the United States free of charge every year.

  • Since it started, 23 visits by American and Canadian specialists have been carried out and more than 300 children have been helped.
  • In 2020 we financed the maintenance of the facilities, but the visits by doctors had to be cancelled due to restrictions.
  • The clinic was reopened on July 2021 and attended 59 children.



Dr. Sonrisas

Since 2016 – Mexico

RIU offers free stays in its hotels to families and children undergoing treatment for complicated or serious illnesses.


Fundación Aitana (Aitana’s Foundation)

Chemotherapy outpatient services

Since 2015 – Cancun, Mexico

The foundation aims to improve the quality of life of children and young people with cancer, supporting them in their treatment and helping strengthen their integration in their families and society. In October 2018, the first chemotherapy outpatient area was opened in the north of the state of Quintana Roo. We have assumed responsibility for payment for the drugs administered ever since the centre opened.


  • 57 minors were treated in the area. 
  • 644 chemotherapy treatments were given.
  • 18 patients received medication to be applied in other hospitals that were suffering from shortages.
  • 10 new timely diagnoses were made.
  • As a result of the health crisis, the resources for one month were allocated to the purchase of 100 sets of personal protective equipment for hospital staff.

Manos que Sanan

Since 2017 – Mexico

RIU help with accommodation in its hotels, welcoming sick children and their families with open arms and making the days they spend in the hotel an unforgettable holiday.



Save the Children 

Toy libraries

Since 2019 – Cancun, Mexico

This partnership keeps two toy libraries open in the state of Quintana Roo, one in Cancun and the other in Playa del Carmen, both with a capacity to serve 50 children. The toy libraries offer a space for the care and accompaniment of minors through emotional management workshops.


  • A very significant reduction of 65,4% has been seen in family violence and improvements also seen in the behaviour of both girls and boys.
  • Both toy libraries had to be closed due to the pandemic and will reopen as soon as the local authorities allow.


Campaner Foundation

NOMA care and prevention

Since 1996 – Republic of Niger

RIU works with this NGOs focused on the eradication of NOMA, covering the operating and maintenance costs of the services of two reception centres in Niger, a higher education centre, a medical centre and a primary school

21 children live in the reception centre in Diffa, 28 in Niamey, and care is provided to 40 people on average every day at the Diffa outpatient centre.


Ayuda en Acción 

Here too, project

Since 2017 – Mallorca, Spain 

The “Here Too” programme includes a project named “Healthy, quality recreation”, which aims to improve children’s well-being through quality recreational spaces that assist in their cognitive and emotional development.

The project organised extracurricular activities for 290 participants before the outbreak of COVID-19. To alleviate the negative consequences of lockdown, a programme of educational support and excursions was created in July and August 2020.


Ayuda en Acción 

Calm spaces

Since 2019 – Madrid, Spain

“Calm Spaces” is a pioneering project which introduces a comprehensive methodology involving the social agents that form part of a child’s environment: family and school. Psychosocial care is provided to primary school students and their families in vulnerable situations in two educational centres in the city of Madrid.

A total of 26 children and their families from two schools in Tetuán and La Latina attended.

Cruz Roja Española (Spanish Red Cross)

Interventions with families with children at risk

Since 2019 – Madrid, Spain

Foundation that helps children and adolescents (aged 3 to 18) with intellectual disabilities to one or more different types of disorders: motor, sensory, health or behavioural. We cover the costs of the school and its temporary residential service, which provides care for children who cannot be cared for at home.

  • 24 children stayed at the Joan Riu residence in 2020.
  • 54 patients were treated at the Special Education School.


Since 2017 – Mallorca, Spain

RIU sponsors the therapeutic activity of this NGO in the Llar d’Infància de Es Pil·larí, using performing arts to educate and motivate children who cannot live in their family environment.


Joan Riu School and Children’s Residence

Since 1980 – Girona, Spain

Foundation that helps children and adolescents (aged 3 to 18) with intellectual disabilities to one or more different types of disorders: motor, sensory, health or behavioural. We cover the costs of the school and its temporary residential service, which provides care for children who cannot be cared for at home.


  • 24 children stayed at the Joan Riu residence in 2020.
  • 54 patients were treated at the Special Education School.

Make a Wish

Since 2016 – Spain

RIU helps by contributing accommodation for children who are receiving medical treatment, organising activities and  transfers, and welcoming families to hotels with the greatest affection.

Pequeño Valiente (Brave Child)

Support for families with children with cancer

Since 2014 – Gran Canaria, Spain

The main objective is to provide support for families who have children with cancer, trying to improve their quality of life during their illness and its treatment.

  • We financed two apartments (one in Las Palmas de Gran Canaria and the other in Santa Cruz de Tenerife) to accommodate displaced families.
  • Accommodation was offered to 10 families on the island of Gran Canaria and 6 families in Tenerife.


Pro Nins + Mater Misericordiae

Since 1988 – Mallorca, Spain

RIU collaborates with this association, focused on helping children with disabilities.

Save the Children  

Since 2019 – Madrid, Spain

The “Early childhood care” programme is aimed at children and mothers living in poverty and at risk of social exclusion. Through games and socio-emotional support, we work with mothers and children on areas such as psychomotor skills, literacy and maths.


  • A total of 64 boys and girls aged up to 6 and 55 fathers and/or mothers received attention in weekly sessions.
  • Due to the COVID-19 emergency, the sessions continued using a digital format. Electronic devices and Internet connection cards were handed out to guarantee family access.

Sonrisa Médica

Since 2013 – Mallorca, Spain

RIU Hotels finances the work done by this association of hospital clowns at Son Llàtzer.

local community

One of RIU Hotels’ commitments is to help and support those local communities in which it operates around the world. For this reason, it works on projects in collaboration with multiple NGOs with the goal of improving the quality of life and promoting the social development of people with fewer resources.

Projects in local communities


Antidrug Foundation Aruba, Fada

Since 2019 – Aruba

Cooperation in the fight against drug addiction and other addictive behaviours. RIU covers transportation costs, event rooms and their set-up, as well as free accommodation.

Cape Verde

África Avanza

Solidarity Doctors of Cape Verde

Since 2014 – Sal island

Free accommodation and all-inclusive meals in RIU hotels for Spanish doctors and collaborators who receive visits and do operations in Cape Verde.

212 operations, 1,122 visits and check-ups were carried out.

Cape Verde

África Avanza

Solidarity meals

Since 2020 – Sal, Boa Vista, Cape Verde

In collaboration with the “Des Bem” Foundation, this project helps families with children and vulnerable people whose situation has been further aggravated by the COVID crisis by covering their basic nutritional needs, offering them a hot and healthy meal every day.


  • 14.328 meals based on local products were delivered.
  • 240 families with 1.200 members benefited from the aid.

Dominican Republic


Since 2015 – Dominican Republic

RIU is founding member of this project that pursues the social development of the community through the training and
employment of young people at risk of exclusion or disadvantaged people.

5 editions of CHANCE has produced 66, 28, 57, 48 and 66 graduates (265 in total)


The Spanish Jamaican Foundation

Social development in Jamaica

Since 2006 – Jamaica

We are members of this foundation which aims to strengthen bonds between Spain and Jamaica through educational, environmental, cultural and health projects for the community.

In response to the pandemic, resources were made available to buy a purification system and masks. This significantly reduced sample processing time from five hours to 25 minutes to speed up the work done by the Jamaica National Laboratory.




Coco’s Bienestar Animal. 

Cat Cafe

Since 2012 – Playa del Carmen, Mexico

The Cat Café project was started by the World Society for the Protection of Animals (WSPA) and aims to improve the health of cat colonies and control their overpopulation.


  • Two hotels in Playa del Carmen offer spaces for feeding, capturing and sterilising cats.
  • We took part as a sponsor in their annual fundraising event and donated 32 hotel stays.

Mexican Red Cross

Since 2020 – Quintana Roo, Mexico

To alleviate the effects of the pandemic in the state of Quintana Roo, we work with the Mexican Red Cross to cover some of the immediate needs in the area.


  • A call centre was created to assist people that had suspected infections.
  • A prevention campaign was created aimed at the entire local population.
  • Medicine and medical supplies were purchased.

Procycling Camp, RIU Team

Since 2016 – Gran Canaria, Spain

Professional cycling team sponsored by RIU Hotels and made up of riders of three different nationalities, including some members of the RIU team in the Canary Islands.

92 wins, 115 podiums, 1 Spanish championship and 9 in the Canary Islands


Canary Islands Breast Cancer and Gynaecology Association

Since 2010 – Gran Canaria, Spain

RIU collaborates with donations of accommodation, sponsorships and use of its hotel facilities for events to raise awareness about breast cancer.

Total number of beneficiaries: 1,425

Els Ferrerets

Since 2014 – Mallorca, Spain

RIU Hotels is the sponsor of the Els Ferrerets de Mallorca cycling team made up mostly of company employees. The chain pays for the equipment of the entire team and most promotional activities.

43 members and 52 official outings.

Impulsa Foundation

Since 2016 – Mallorca, Spain

Strategic project run by the Confederation of Business Associations of the Balearic Islands (CAEB), the Balearic Islands Government and a group of business leaders representing the region, including RIU Hotels, which aims to boost the islands’ global competitiveness.


JSF Travel & Tourism

Since 2017 – Mallorca

International business school created by the Junípero Serra Foundation in 2002, of which RIU and other companies in the travel industry are sponsors as it specialises in training in travel for executives.

Palma 365

Since 2014 – Mallorca, Spain

Non-profit public organisation focused on tourism and the international promotion of the island of Mallorca, made up of the Palma City Council, the Balearic Islands Port Authority and 28 private companies, including RIU Hotels.

Palma Beach

Since 2016 – Mallorca, Spain

Platform formed by entrepreneurs from Playa de Palma, including RIU Hotels, to promote excellence through activities and events of various kinds and better quality in the area through the implementation of a new and sustainable tourism model.


Mimi Na Wewe Foundation

Since 2019 – Zanzibar, Tanzania

RIU has allocated resources to this community organisation to increase the capacity of primary schools in Chaani, adapt existing classrooms and build toilets.

the riu TEAM

The greatest assets RIU Hotels & Resorts has are its people and a philosophy based on the idea of “service with a heart”, placing customer well-being at the centre of all its activities. The company is fully confident of the capabilities of its employees, and therefore prioritises their development
and training.




(31.270 in 2019)

* During 2020 the global pandemic caused by COVID-19 caused the closure of many hotels, thus causing this reduction of part of the team.

our guests

The RIU Hotels priority has always been our guests
satisfaction, as that is the basis of our business success.

Success is based on the Customer Satisfaction Index (CSI), consisting of a survey carried out by an independent company that reflects the opinions of guests about all the hotel departments. This system that offers comparable and reliable data that is then analysed to deal with any problems and define areas for improvement.

76% Very satisfied customers

+2% Increase in the annual goal