How is RIU Hotels Combatting Plastic Pollution on World Environment Day?
5 June, 2025RIU Hotels joins the United Nations #BeatPlasticPollution campaign this June 5, 2025, reinforcing its commitment to sustainable tourism. Through its Proudly Committed strategy, the chain has achieved a 27.7% reduction in single-use plastics per stay since 2021 by eliminating disposable amenities and optimizing its supply chain.
What is RIU’s Commitment via the Proudly Committed Strategy?
At RIU Hotels, we understand that fighting plastic pollution is not a passing trend, but a core pillar of our operational philosophy. Our Proudly Committed strategy guides every action we take to protect the destinations where we operate.

We believe that protecting the environment is essential to ensuring the future of tourism. Therefore, we have reinvented our internal processes, seeking innovative solutions and sustainable alternatives that involve our employees, partners, and suppliers.
Sustainability Results and KPIs at RIU (2021-2025)
To measure the real impact of our environmental policies, we monitor key indicators that reflect our transition toward a plastic-free model.
| KPI Indicator | Result / Action |
|---|---|
| Single-use plastic reduction | -27.7% per stay since 2021 |
| Guest room amenities | Replaced by large-format refillable dispensers |
| Sustainable dining | Elimination of plastic straws in favor of paper alternatives |
| Supplier management | Mandatory compliance with plastic reduction standards |
Key takeaway: RIU’s success in reducing plastic waste lies in integrating sustainability into the daily operations of every hotel and raising awareness among all teams.
Video: Sustainability Actions in Our Hotels
Since we believe seeing is better than telling, we have prepared visual content explaining the transformation of our services.
What Awareness Activities are Conducted at the Hotels?
RIU’s commitment goes beyond operational management; we seek to create a positive impact on our guests and local communities. During World Environment Day, our sustainability departments activate specific programs:
- Children’s Workshops: Educational activities for kids about recycling and ocean conservation at our RiuLand club.
- Environmental Cleanups: Trash collection days at beaches and natural areas near our beach destination hotels.
- Digital Awareness: We invite our guests to share their actions using the hashtags #ProudlyCommitted and #BeatPlasticPollution.
At RIU, we are convinced that the perfect vacation is one that leaves a minimal footprint on the planet, but a massive footprint in our guests’ hearts.
Ready for a sustainable, plastic-free getaway? Book your stay at RIU Hotels here
Frequently Asked Questions (FAQ) for World Environment Day
1. What is the #BeatPlasticPollution initiative? It is a global movement led by the United Nations to combat the plastic pollution crisis through collective action and circular solutions.
2. Where can I see RIU’s actions against plastic? You can view all our initiatives in the official video on our YouTube channel or visit our Sustainability section.
3. How has RIU reduced plastic in guest rooms? RIU has eliminated single-use individual containers (mini-toilets), replacing them with fixed, refillable gel and shampoo dispensers, and removing plastic bottles and cups.
4. What can guests do to help during their stay? Guests can join scheduled cleanup activities, use the hotel’s recycling points, and avoid using disposable products when visiting local beaches.


